Wednesday 29 February 2012

Magazine Advertisement Choices

Here are three of my advertisements I have created - they all have quite big differences between them and I am going to get some audience feedback to help decide on my final choice. 


Advert 1
This was the first attempt at creating my advertisement, decided to keep the same picture as on my CD cover to have some consistency within the entire package. I did however change the effect of the picture and gave the impression as if lights were being shined onto the woman in focus. I personally find this one very basic - not many colours - and just a very straight to the point advertisement. I ensured to include the release date, the single we are using for our music video and other various ways to access the band through iTunes and websites.

Advert 2
My second attempt became slightly more colourful. I used a corally-pink to complement the brick colour and soften the harsh scratchy effect I used for the background image. I do quite like this advertisement, as the writing is not overlapping the woman. I also included some quotes from certain magazines - ones which I know will appeal to my target audience. The quotes work particularly well to viewers who see this advertisement, as it can appeal to them even more into purchasing the new album because it comes from a well-known authoritative source.  

Advert 3
The last advert I produced has a slightly retro-y slant to it due to the white film print border and the font of the writing. There were definitely influences from the old "Keep Calm or Carry On" posters and my advertisement can also be considered to represent the band in a British way. I used a different effect for the image, where paint/scratches appears splattered on top - it can be seen as giving a Feminist look and 'standing up for ourselves' with the hand gesture on the wall juxtaposed with the messy overlay of the image. Again, I used the corally-pink to stand out from the rest, positioning the text at an angle that the viewer immediately captures. I included a quote from NME - a indie style magazine relating to the genre for our music video. 

No comments:

Post a Comment