Saturday 25 February 2012

Magazine Advertisement Research

As part of our music video promo, we have been asked to design a magazine advertisement. It must show a consistent style between the genre of our video and my previous Digipak. I decided to research into my genre and find other artist's published magazine advertisements and analyse the way in which they put together their 'image'. 
                                         
Despite being quite a simplistic poster, the Kooks manage to convey their band image in a quirky way. The image itself is very relaxed, as all the band members appear 'unposed' and they also represent the British by being covered in the England flag, allowing their British audience to relate to them. The blue and red in the flag is emphasised by the ticket release date titles. They also advertise neatly in the corner their new album and give their fans other ways to access their music.
Rihanna's image is of great importance within the media, this allows her audience to appeal to her music as well her 'look'. This album advert shows an outrageous picture of Rihanna, appearing vulnerable in a deserted surrounding - this can be seen as juxtaposing with the fact she is dressed sexually and sporting a crazy hair colour. Alike to the advert I will be creating, it is of quite neutral plain colours, however includes accents of vibrance which catches the viewer's eye. The simplistic, rounded font is one I previously used in my Digipak and will use in my advert, as it appears sophisticated and professional.

Alike to our band - being three 'female DJs' - we are not known as individuals and our music video will not show us in a commercialised way as traditional 'famous artists' such as Rihianna. Nero - producers of a dubstep/drum&bass/house style of music also represent themselves as unknown individuals as this image below clearly displays. The silhouettes indicate a sense of strength/power to the audience as they appear protected. The style of their font is also used as a common logo for them, showing a futuristic approach in order to attract their target audience. 


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